David provides Creation Direction, Product and Package Design for brands including MADE.com, CONRAN, Teroforma and Seletti, spanning home accessories including clocks, stationery and kitchenwares. He is experienced in the design and production of one-off and bespoke items through to high volume, seasonal and the fast-moving. David is excited by the opportunities and challenges presented by brand, contemporary contexts, seasonal trend, and manufacture.
The best selling Huxley Clock, Ame Clock and Elphick Stationery are included in the current MADE.com collection. These typify the collaborative relationship David has with MADE.com creating home accessories that redefine typologies, for contemporary collections, that are seasonally up-dateable in material, colour and surface finish. David is in a unique position with MADE.com providing Creative Direction, Product Design, Package Design, Research & Development, and Production Management.
The Loophole Tongs designed for Teroforma redefine a typology in a competitive and saturated market for design led kitchen tongs. The single piece, sprung timber tong combines simplicity with material functionality for a unique product. The Loophole tongs are a staple of the Teroforma collection and now available in a range of timbers, sizes and gift boxes. The relationship with Teroforma has seen David contribute Creative Direction, Product Design, Package Design, and Design Research to the brand.
Seletti invited David to contribute to their light hearted gift collection with his playful approach to wall decoration, after seeing an earlier self-produced show, at London Design Festival. Products for Seletti include the Round & Round Perpetual Calendar and Toymaker's Clock which have seen the brand continue to sell in high volume, in an ever changing range of colours. David has provided Seletti with Creative Direction, Product Design, Product Development, Sample Production and Package Design.